The Brand Of The Jews

In a global era when every waking moment is a brand new brand experience, where we are bombarded with words and logos, from products and services to branded peopleæwhat is the Brand of the Jews?

By that, I don’t simply mean the Mogen David either, (like the one Gilda Radner wore on the backside of her Jewess Jeans in the old SNL spoof.)

Rather what I mean is, that if there were a word, one word, that personifies and elicits Judaism, what would it be?

I wonder because it’s important to understand that in our overloaded, overextended, time-crunched, soundbite, info age, where our mental storage capacity has about as much room as a cramped Lower East Side apartment with five sets of extended relatives living inside it, a word is a branding device that serves as a trigger to a wider world. When we refer to “Jewish”, what word do we want people to associate with it?

What imagery? What emotion? What do we want to yield?

Recently in the world of politics, the Obama campaign looked at the country and realized we were looking for “Change”. He grabbed a hold of its gist and made it his.

Hillary on the other hand, ran on experience and when that wasn’t working tried to borrow “change” but it was too late. Obama claimed it and owned it.

So in this age of verbal singularity and of linguistic oneness where a word can hold so much power, what word comes to mind that embraces Judaism?

It should be obvious as it’s the same one we say every day, and we bind as a sign on our hearts, and on our doorposts, between our eyes and it’s in the Shema. Yes, it’s “One”.

After all we’ve gone through, ever since the Diaspora spread us out on every far flung continent and region of the world, still (and to paraphrase the words of Gertrude Stein), “A Jew is a Jew is a Jew.”

While there are branches that have grown out from the tree, we all stem from the same trunk and we all hold one thing in common, dating back to Abraham—one God.

It’s what unites us.

But because those branches have grown so far and have intertwined with other religions and cultures, sprouting unique offshoots, rather than cut them off, we need to enrich them by realizing and communicating what we all have in common.

Recently, I attended an evening of music and coffee and met some Ugandan Jews who keep the Sabbath, sing Hebrew songs and obey the laws of kashrut. I didn’t even know there were Jews in Uganda. Did you?
But while they were so different culturally, they were still Jews. They even donned embroidered kipot (how’s that for symbolism), woven with vibrant colors of their culture incorporating universal Jewish iconography.

That we were one, under the same tent (ok, it was the roof of a synagogue in Roland Park) was a pretty incredible experience. It also got me thinking about our commonality and what that was and how important it is, if Jews are to remain a relevant force, on a global scale. (Not to harp too much on the Obama phenomenon), but we better find what unites us and makes us, hm…well, one, rather than what divides us as Jews.

Why now? Two reasons. One is simply the need to encapsulate our message to an immediately understood, intuitive level that speaks across continents. Given the inordinate amount of information out there, human beings don’t have the capacity to absorb the complexities of 600+ commandments. We don’t lose ‘em, but we need to create that unique position, that niche that identifies us globally in the mind first.

The second is, the world is flat and we can now communicate with each other on a plain we never could before.

One world. One God. One people.

Real Fiction

Abe Novick
Special to the Jewish Times

By now many of you know the story of Monique De Wael. She’s a Roman Catholic who concocted a false identity “Misha” and made up a phony life where, as a Jewish 6-year-old child in Europe in 1941, she was raised by a pack of wolves.

In her fabricated memoir, “Misha: A Mémoire of the Holocaust Years,” currently translated into 18 languages with a film already released in Europe, she also kills a German soldier, wanders into and escapes out of the Warsaw Ghetto and across Europe.

Misha’s story is a lie. She is not Jewish and spent the war safely in Brussels. It took years for the truth to be revealed — after she shared her story with so many (including numerous Jewish organizations) willing to believe it. Even Elie Wiesel lent his name to the book.

When confronted this month with the overwhelming evidence, Ms. De Wael announced, “The story is mine. It is not actually reality, but my reality, my way of surviving.” Surviving what?

What’s sad about this episode, but also important to recognize, is that this latest revelation comes when truth and lie are possibly beyond blurring — they’re one. The line, ever so gossamer, has inched so close that, like an Al Gore shoreline, it will be lost.

While we replicate the Holocaust experience in museums and in movies, books and documentaries, remembering history has turned into re-creating history. Projecting our own lens against it, cutting and inserting our own self-identity onto the screen, Zelig-like, we’ve artfully retouched and replaced the older images.

Plato talked about a cave where what we see as prisoners are nothing but shadows on the wall. We take those to be reality, whereas the ultimate truth was only to be reached by reason and dialogue.

But the cave allegory is obsolete; we’re the ones making the shadows and so are in on the illusion. We’re the creators and the consumers. The stories and shadows are fakes because they’re as fraudulent as we are. Everywhere, pop culture is rife with the promotion and creation of new and multiple identities.

It began in the early days of the Internet when everyone could now create multiple screen names. Back when AOL was the main gateway, no one was who they said they were. So anyone (perhaps most everyone) was lying.

But with everyone doing it, it became accepted. In fact, if you actually used your own name or told who you really were, you were embarking on a dangerous path.

Then came blogs, where truth and opinion co-exist without an editor to weed out the bunk. Today, one can even have an avatar, a completely made-up, lifelike figure who can be your alter ego and you can create an entirely false reality in Second Life.

Ostensibly, along with the ease of this form of identity fabrication, where it’s commonplace to steal, hide, falsify and disguise, we’ve manipulated ourselves to the point where our collective history is fraudulent and our memory in jeopardy.

Sadly, the Holocaust, the ultimate line to defend against this encroachment of blur, has fallen into this vat, this Babel of mixed media where everyone who wants to tell a story can and is given the same tools to stir and mix it up.

News journalists, ones who are trained in getting just the facts, are calling on publishers, especially of memoirs, to do a better job of fact checking. But with more and more hard-core investigative reporters being trimmed from the ranks of respected news organizations, I wonder who’s going to be there to protect the truth.

Misha’s story falls into a larger jumble, a hodgepodge and mishmash of quicksand that we’ve gotten ourselves into. Getting out won’t be easy.

Diaspora 2.0

One of the great things about Judaism, is the direct connection. No middleman. No priest. No son. Just you and God.

And in a wireless world, a world with more and more ways for individuals to post their own self-identities, their inner souls and to create their own programming, having the means to broadcast one’s private id anytime and anyplace, has created another potentially transformative epoch for Judaism.

In the flat world, the Diaspora world, while Web 1.0 widened the sea, Web 2.0 has deepened it. More of us are constantly linked onto the Internet but we’re also now its producers, as well as its consumers. So while the experience has become richer and more far reaching, it’s also more complex.

Question: Is your synagogue wireless? Well, if everyone carries around the Internet in their pocket, does it really matter?

Recently, I was sitting around the Sunday morning kibitz table in the social hall, when I noticed a group of us were all pounding away on our laptops. We were helping each other through the tech jungle, connecting onto one wavelength, while altering the course of typical conversation on another. Amongst ourselves, in a wireless world, do Jews communicate more directly or less?

On another level, while wireless devices are verboten in the sanctuary, it occurred to me that the idea of wireless connectivity inside the sacred hall is implicit. The public, social/tribal aspect and the private/meditative dichotomy makes for the ultimate mirror of a social networking environment. After all, everyone’s in one room, but no one’s talking to each other. We’re all in our own little worlds. And supposedly we’re sending out some kind of frequency. Whether it’s being received by a transponder and reciprocal is another question. But as far as a collective human current, I’m wondering if it’s not that much different than the world technology is creating for our lives outside of shul.

Are we all just little wireless devices sending out a signal?

Ever so conformingly, I never thought I’d become one of themæ one of those guys with the Bluetooth in their ears.

Sure, I’d wear an ear phone with a wire while driving, but hardly anyone ever saw me (aside from my kids in the backseat.) Also, the wire would get all snarled and though I wore it with the best and safest of intentions, it was probably more dangerous trying to keep it untangled and straight.

So I went wireless and now my Blackberry talks to my Bluetooth. I’m a black & blue Jew, but better for it. I’m a convert now--true blue believer, and a much safer one too.

But like a lot of technology, it creeps in and stays attached and has become more like an added appendage. The little doodad is becoming more and more permanent. While wireless in theory, the connection to ones physical being may as well be soldered.

While many of us resist technology on one level, we can’t help but join the ranks of sci-fi Trekkies on another. With more and more people donning the earpieces, it’s like the pod people in Invasion of the Body Snatchers. Each day, another’s wearing one and then another. Soon we’ll all have ‘em.

Here in my town, while all of Baltimore is tuned into a show called The Wire, how many of us are wirelessly watching it on our iPods, Nanos and Apples of various colors, shapes and sizes?

Likewise and on one level, for Jews, we’re all sharing in the same experience. On another, we’re blending the received content with our own unique mix of media.

Profoundly, in many ways that’s what the Talmud is all about; the word of God but with a blend of voices.

Technologically, it’s a long way from where we were just a few years ago. We’re wired on coffee while wireless at the Starbucks watching The Wire.

Now that’s something to kibitz about.

Twisting TV Jews

January 25, 2008

Twisting TV Jews

Abe Novick
Special to the Jewish Times

You don’t have to be a writer these days to appreciate their value when it comes to good, honest television. And you don’t have to be Jewish to appreciate this month’s series on PBS, “Jewish Americans.”

Amidst a writers’ strike that made the Golden Globes spin to a near halt and brought a dearth of new programming, MPT’s reported ratings for “Jewish Americans” are as populous as a boat from the old country pulling into Ellis Island.

But while many Americans have sat around their TVs, watching the story of Jews arriving, struggling and succeeding in this country, many of us may be unaware of what Iran’s state television recently produced.

Countering PBS’ meticulous attention to history, in typical Bizarro World fashion, a show called “Zero Degree Turn,” about the fate of European Jewry, aired in Iran in 2007 and is now threatening to be marketed beyond. It was one of that country’s most expensive and elaborately produced programs ever.

Apparently it was a ratings hit. It told the story of a young Iranian who goes to Paris to study at university before World War II. He becomes involved with a young Jewish woman who fears the growing strength of the Nazis in Germany.

In a sympathetic twist, from a country with a knack for twisting truth, scenes actually showed men, women and children with yellow stars on their clothes forcibly taken out of their homes and loaded into trucks by Nazi soldiers. That’s a little strange coming from a country whose president has denied the Holocaust.

But while the series of 22 installments has already aired, its radioactive effect is still being picked up on blogs and in print, including in The Jerusalem Post just this month.

Not surprisingly, while it actually got some positive reviews for at least admitting the Holocaust took place, it was full of factual errors including propagating the lie that Zionists and Nazis collaborated to provoke Jewish emigration. This theme and an emphasis on the struggle between Zionism and Judaism is worked into the story line. While both are misrepresented, Zionism is positioned (as is often the case in the Arab world) on an equal plane with Nazism.

The director of the series, Hassan Fathi, said about it, “I decided to produce this series in 2002, and in those days the Holocaust was not an issue. Even if one single Jew is killed in German camps, the world should be ashamed. By the same token, if a single Palestinian dies, the world should be ashamed. I sympathize with the Jewish victims of World War II, to the same extent with women and children victims of the war in Palestine.”

Another erroneous problem, lest we forget, is that Zionism was around long before WWII and the Holocaust. To promote the canard that Israel was conceived due to the Holocaust, is to position the Arab world and in particular the Palestinians as the victim. It’s as if Arabs are being punished by having to live with Israel in the midst of their territory, even though they had nothing to do with what happened in Europe.

So as Jews in this country tune in and see their history retold with the effort of dedicated writers, teams of researchers armed with facts and with the aid of historic photos and footage, another side of the world dramatizes their warped story.

And by producing a show with some shades of truth, perhaps just enough to gain some class, some legitimacy, it will be taken seriously by ignorant viewers who’ll watch it as if it’s “Schindler’s List.” Because Ahmadinejad is such a clown, because his claims are so preposterous, perhaps they think a softer, glossy version is what’s needed to spur on a debate.

Lost Compass

When Mad Mel snapped his cinematic whip in The Passion, Jews cried out about the film’s depiction of their faith. In Gibson’s movie, Jews were distinctly made to look sinister, marked by centuries-old stereotypes including the requisite hooked schnoz.

While many Christians thought the work a thing of beauty, most Jews I knew found Jesus being whipped to carpaccio repulsive and hard to digest.

Cut to: A new holiday movie sparking its own controversy, causing the Catholic League to call for a boycott of The Golden Compass.

The problem they say is the first book in the trilogy on which the film is based, a children’s fantasy called His Dark Materials, is anti-Catholic and promotes atheism. They’re afraid kids’ll get hooked on the series and, like Harry Potter, will devour all the books which eventually reveal God to be a charlatan right before He’s killed.

While the act of deicide would offend most religions, Jews included, the CL’s particular problem is with the depiction of a sinister institution closely resembling the Catholic Church called “the Magisterium.”

On the other side of this argumentative sphere, atheists aren’t happy either, saying Hollywood has caved into pressures from Catholics and watered down the screen version of the book.

To lend further fictional perspective to this cultural maelstrom, the Compass story takes place in an alternate universe. If The Passion was an historical event and was of this world, it was seen through the lens of an Anti-Semite (Mel’s In Vino Veritas moment ended any debate) and got the praise of the Church. But while Compass is a work of fantasy with talking polar bears, it still’s got Church leaders hot under the collar. I’m no Einstein, but on the outrage meter, there needs to be some universal equilibrium between what’s historically inaccurate and what’s make-believe.

The narrative kicking up all the dust is about a 12 year-old girl who goes on an adventure with the help of a golden compass, (a sort of magical Nintendo DS) after she hears about an amazing substance called, well, Dust. When asked a question, the compass tells the truth. (I’m sure both sides in this fight wish they had one.)

What’s interesting about this latest row is, unlike other recent holiday fare of past years, from The Lord of The Rings to The Chronicles of Narnia, Compass’s two-sided controversy and the tension it personifies are indicative of the moment.

Atheism has been re-popularized in the culture with books out by Chris Hitchens, “God Is Not Great” and Richard Dawkins’, “The God Delusion” and a Presidential election with the GOP’s Mitt & Mike ascending the lead on a platform of piety, each claiming they’re more in sync with God.

While Nietzsche claimed God is dead years ago (I thought atheism was so last, last century), today’s Earthly battle has resurfaced due to the collision between east and west and the polarity between Islam and Judeo-Christianity. For Hitchens and other atheists they figure, if all the heavenly talk only leads to killing each other, each claiming they’re side’s the true north, why not do what Gershwin lyricized and let’s call the whole “God” thing off.

The problem is that that model’s only led to nihilism and an impoverished culture in need of something spiritually more meaningful. On the flip side, the divinely apocalyptic crusaders are unable to grasp scientific theory, still mad at Galileo’s heresy.

Like any good philosopher, while gazing at the screen version of The Golden Compass last week, I questioned its meaning and concluded the whole controversy as overblown, deciding both sides are in need of a real compass—one that doesn’t just point blame.

After all, it’s possible to be an atheist but adhere to religious ideals. In other words, atheists can and do have a moral north and God for them can often simply be defined as something that is “higher” to strive toward—something within and not outside of us.

Indeed, the fissure which Compass represents is indicative of a lack of global perspective over religion and a misguided culture that has lost its way, instead relying heavily on opposing extremes, with no center or equanimity.

Mailerstrom

It was a chilly fall evening on the steps of the Cathedral of St. John The Divine in Manhattan and I was passing out flyers for a New York premiere of a play I was acting in written by the newly elected President of Chekoslovakia, Vaclav Havel.

Inside the walls of the Cathedral was an evening of the who's who of New York, because the guest of honor was Mr. Havel. Accompanying him would be music performed by Paul Simon along with a line of celebrity limos wrapped around the architectural wonder.

As I approached the steps in my worn black leather jacket and unkempt artsy attire, the first person I happened upon, to hand an invite to, was none other than Norman Mailer. It was the early 1990s and already he was carefully hobbling down the steep incline.

Upon my greeting, he was at first gruff and somewhat dismissive, as if I were handing him a menu to a local deli. Then, realizing what I was offering, he softened and became interested in the play. Our conversation wasn’t very long and I told him about it hoping he could make it. He said he would try, but I knew he made his home in Provincetown and given the gait at which he was taking the steps, wasn’t hopeful about holding him a seat.

I say all of this because what was to follow on that night was an evening of paparazzi flashbulbs and swank movie stars shuttled in through the backdoor of the house of prayer. It was a night I was to remember because never before had I seen so many stars from various categories, musicians, actors, writers all strutting by with a swagger and style that was like something out of a dream. They truly glistened with a sheen as if Annie Liebowitz was spraying the air with her magic, airbrushed fairy dust.

At that youthful time in my life, there had been a few books that truly hit me and made an impact like no other. One in particular had as one of its themes, the celebritification of a killer seen through the dark lens of our media culture – The Executioner’s Song.

By coming out some ten years earlier, it pre-saged the cultish following our paparazzi obsessed civilization, would endow the media.

With Executioner, Mailer’s tender prose and simple styling was like looking into a clear western sunset. He allowed us to see and observe something that was normally impossible, prohibitive and off limits. It was a fire that was so powerful and dangerous, yet through him, one could feel Gary Gilmore’s breath.

Having drunk in that night, I remember how it tasted like nectar and how my ears were ringing at the alter of Simon’s guitar. People were aglow in that cavernous house of the spirit as vibes were being channeled, ricocheting off the stone walls.

Mailer had greeted me as I passed into a world beyond belief that night, just as he’d let so many readers into his amazing imagination.

His style of New Journalism had already blurred the line between fact and news and gave the latter half of the twentieth century’s most extraordinary events a perspective that was dangerous, anarchic and sublime from the moonwalk and Vietnam to political conventions to the CIA.

While many of his enchantments were disappointing, when he was on fire he crackled and lit up the page, taking us on a path through an underside of a world not normally seen.

His final literary descent bathed us in Hitler’s wicked gene pool, where readers came face to face with the devil himself. Mailer intended to continue The Castle In The Forest. So how fitting, how mythic of him not to return after descending the lower depths.

Now he’ll always remain for me standing at the gates of that castle, that cathedral, beckoning us to go within.

Coulter Clash

For the past few months there have been a number public and highly visible Anti-Semitic spectacles where the microphone has been handed over to a mean-spirited clown whereupon nonsensical rhetoric gets uttered followed by listeners scratching their heads wondering why the hate-mongers were ever given a platform in the first place.

To combat this warped reality, writers like me rant about them and end up giving them even more ink than they deserve. Yet, to ignore it and pretend it didn’t happen, to turn away, is morally irresponsible.

Last month it was Ahmadinejad at Columbia. This month’s Coulterclash was between famed ad man and CNBC’s host of The Big Idea, Donny Deutsch and blonde Aryan fire-starter Ann Coulter. What it hopefully revealed once and for all (though I doubt it), is the deeply disturbing vitriol at the heart of the vapid harpy and bloviating bombshell. If you didn’t catch it, it went like this.

DEUTSCH: You said -- your exact words were, "Jews need to be perfected." Those are the words out of your mouth.
COULTER: No, I'm saying that's what a Christian is.
DEUTSCH: But that's what you said -- don't you see how hateful, how anti-Semitic --
COULTER: No!
DEUTSCH: How do you not see? You're an educated woman. How do you not see that?
COULTER: That isn't hateful at all.
DEUTSCH: But that's even a scarier thought

There was a time when such comments would brand one a pariah and an outcast.
Remember Jimmy The Greek? No? Well, that’s because he was tossed out of the NFL ring of gab due to a comment he made back in 1988 (that and he’s been dead for ten years) about the superiority of African-American football players and how they were bred to produce strong offspring dating back to the Civil War. It’s a wonder Coulter isn’t treated the same.

Here’s what’s different. While Coulter is a joke, her ability to draw controversy for statements like the one on Deutsch’s show lands her more ink and ratings so that she becomes like one of those unstoppable monsters from a horror movie, she feeds off of the ammo aimed her way. She’s mastered the media’s own obsession with scream-fests hosted by loudmouths posing as talkshow hosts.

Brazenly, she manipulates this very boomerang effect by knowing the media will echo her words and image, hence giving her even more airtime. While playing into her trap is not the answer, to let her go unscathed is also not only completely unsatisfying, but it sends a signal that her style is acceptable.

I’m reminded of the Army-McCarthy Hearings when the army’s attorney, Joseph Welch says to the Senator, “You’ve done enough. Have you no sense of decency, sir, at long last? Have you left no sense of decency?”

Ironically, Coulter authored a book praising McCarthy, actually trying to exhume his rep called “Treason: Liberal Treachery from the Cold War to the War on Terror.” In it she argues that the U.S. Senator was unfairly portrayed by the media and is the deceased person she admires the most. That right there should have given everyone a reason to disown her. But she’s still alive. She keeps on returning!

Finding the right antidote is usually contained within the virus. So take a page out of history and apply it to her.

One of her own, a leading, well respected conservative should have the decency to confront her. No one doubted Welch’s credentials.

Likewise, when Patrick Buchanan uttered extremist Anti-Semitic rhetoric some years back, it was George Will who concluded that Buchanan exhibits a “fascist sensibility”.

Where is the courage in the Conservative press and in the Republican Party?

When McCarthy tried to continue his attack, Welch cut him off and demanded the chairman “call the next witness.” At that point, the gallery erupted in applause.

Likewise, Coulter needs to be laughed at, shamed off the airwaves.